Cushion gives every applicant access to exclusive rewards from the moment they apply. Whether they get the job or not.
18,204
18.4%6,120
12.1%1,940
9.6%£74,300
27.0%Illustrative product preview.
Those who love your business want to work for you. The majority never will.
Cushion makes sure they still walk away with something.
The average UK job seeker sends 162 applications and takes 3.8 months to land a role. Every one is real effort, often for a brand they already care about.
Source: StandOut CV UK survey
Be the brand that buys them a coffee.
The process
Five steps. Your hiring process stays exactly as it is.
Connect TeamTailor, Greenhouse, Lever or Workable. Nothing changes about how you hire.
Cushion invites them to opt in to exclusive rewards, separate from their application.
Opted-in applicants get access to partner offers and brand rewards straight away.
Cushion sends an additional thank-you and reward alongside your own rejection email. It never replaces it.
Reporting on redemptions and purchases from applicants.
Applicants get access the moment they opt in.
Perks funded by our partners, not by your budget. Something as simple as a coffee, or a day out with the family.
Exclusive discounts on your own products, set and controlled by you.
Real world example
When someone applies to join the Miniml team, they’re already telling us they care about what we’re building. With Cushion, we can turn that moment into a lasting relationship, with a reward for applying, not just a response.
An illustrative example
3,000
applied for the role of Brand Manager
1
got the job
2,999
are potential lifelong customers
Bring Miniml home
25% off your first order.
Get outside. On us.
A National Trust day pass.
A National Trust day pass, from Miniml.
Thanks for applying. People like you make Miniml what it is. Here’s a little something to say thank you. Get out in nature, it’s where a lot of our inspiration comes from.
Make your next shop a little more Miniml. 25% off your first order.
Every opt-in, reward and purchase in one place. Growth sees what applicant advocacy is worth.
Miniml · Applicant advocacy
Illustrative figuresOpted in
2,999
of 3,000 applicants
Rewards redeemed
1,142
38% of opt-ins
Purchases
418
from redeemed rewards
Influenced revenue
£18,810
last 90 days
Recent activity
Sample data shown for illustration.
Applicants choose to take part. It never affects their application.
The choice sits separate from the application itself.
It never affects the application or the hiring decision.
Every message has a visible way to stop.
We provide our DPA and a template DPIA.
Cushion is built around UK GDPR and PECR. This isn’t legal advice. Confirm the approach with your own counsel.
From opt-in to reporting, in one place.
Connect TeamTailor, Greenhouse, Lever or Workable in minutes. Roles and applicants sync automatically. Nothing to rip out.
Attach partner offers and brand discounts. Set the terms. Trackable per applicant.
Opt-in at application, a visible opt-out on every message, and a full audit trail.
Personalise what Cushion sends by name, role and stage. Set the tone. Add a hiring-manager video.
Opens, redemptions, shares, and whether applicants go on to buy.
A monthly growth and CRM report: applicants, rewards redeemed, purchases.
Talent owns the ATS. Growth owns the reward budget and the reporting. Cushion is the handshake between them.
Connect TeamTailor, Greenhouse, Lever or Workable in minutes. Nothing changes about how you hire. Cushion handles the opt-in and the rewards.
See the integrationSet the rewards and the tone. Then see what applicant advocacy is worth: redemptions and purchases from applicants.
See the reportingSkip the invented averages. Enter what you actually see and estimate what your applicant audience is worth.
Applicants you don't hire a year
4,600
Estimated reward redemptions
920
Estimated influenced revenue
£41,400
An estimate from your own inputs, not an industry average. Nothing is sent anywhere.
Answered plainly. If we can’t answer these, you shouldn’t sign.
This isn’t legal advice. We’ll share our DPA and a template DPIA so your counsel can sign off on the specifics.
No “book a demo” wall. Join the waitlist and we’ll send the full pricing sheet so you can see the numbers before you talk to anyone.
Up to 500
applications a month
Up to 5,000
applications a month
Volume
unlimited, plus white label
We’re onboarding consumer brands in waves. Add your details and we’ll reach out with early access to Cushion.
You’ll be in good company: 5 brands have already joined.
Recognise that from the moment they apply, whatever the outcome. Then see what it’s worth.
Join the waitlist